Three Reasons to Study Hospitality and Tourism


{{Bottom line|Important thing|Main point here|Bottomline}: {you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning} as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves, you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}}.

{Dr|Doctor} James Mabey, {who|that} graduated from SHTM's {Doctor|Physician} of {Hotel|Resort} and Tourism {Management|Administration} (D.HTM) {in|at} 2013, has lived and worked in {several|Lots of|a Lot of|Many|a Number of} {countries|Nations} and {now|today|currently} {works|functions} as Chief {International|Worldwide|Global} {Business|Small {Business|Enterprise|Company|Organization}|Enterprise|Company|Organization} Officer, Head {of|of both} Asia {and|and also} {Middle East|Middleeast} {at|in} Standard {International|Global|Worldwide}, the {company|firm} behind the {Standard|Conventional} {and|{and|along with} also|along with} Bunkhouse {hotels|resorts}.



A {large|huge|massive} {aspect|feature|facet|part|element|component} of hospitality tourism {is|is all} about {getting|becoming} {travelers|visitors|travellers}' {custom|tradition}.  {It is|It's} {about |}more than {running|conducting} {{nice|fine} {hotels and restaurants|restaurants and resorts}|restaurants and {{nice|fine} hotels|hotels}}.  {It's|It truly is|It really is|It is} {about|all about} {giving|providing|offering} {people {an experience|a feeling} {they|that they} {did not|failed to|didn't} {realize|comprehend that|understand that} they {wanted|needed|wished|desired|required}|people}.
{For example|As an Example|By Way of Example}, {in|at} {2016|20-16}, to {launch|start} Jet Blue's {new|fresh|brand new} direct flights from New York to Palm Springs, the {Greater|Higher|More} Palm Springs {Convention|Conference} & Visitors Bureau {invited|encouraged} New Yorkers to"{break|Bust} out {of|from} {the|this|their} chill" {of |}winter.  {They {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors} and {dropped|fell} {one |}in Manhattan, {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors}}.

And {while|though} the collaborative, {or|'' or}'gig'{, {economy|market} {is having|has} a disruptive {impact|influence|effect} on the {sector|industry|business}, |}platforms {{such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results}|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results}|{such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{such as|like|including} Airbnb {and|and also} Uber {are having|have} {effects|results} that are {beneficial|favorable} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates}.


<strong>{What|Exactly what} {does|exactly does} {this|that} {mean|suggest|indicate|imply}?  {It|This} {means|indicates} {those|individuals} {in|from} the {industry ||market }must {have|possess} {a {wide|broad|vast}|a} {range|variety|selection} of {expertise|experience|skills|knowledge} that {caters to|provides|suits} the {needs|demands} and {demands|requirements} of {{today's|the} {tourists|holidaymakers|vacationers|visitors|travelers}|the {tourists|holidaymakers|vacationers|visitors|travelers} of today}.  </strong>
<strong>{But|However,} the {draw|attraction} of {tourism and hospitality|hospitality and tourism} {is|{is|will be} all|will be} {about |}more than {just |simply |}numbers.  {It is|It's} {about|all about} {facilitating|easing} {experiences|adventures} for {{people|individuals|persons|folks|men and women} {traveling|travel} for {{a wide|a} variety|wide array|wide range|broad array|broad range}|{people|individuals|persons|folks|men and women}} of {reasons|causes|factors|motives|good reasons} -- {{anything|any such thing|such a thing} {from|out of|in} {rest and relaxation|relaxation and rest }{, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} to {business|firm|industry}, {from|out of|in} relaxation and rest|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything to {business|firm|industry}, {from|out of|in} relaxation and rest|{anything|any such thing|such a thing} {from|out of|in} relaxation and rest {, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}}.  </strong>

{With|Having|Using} a {degree|level} {in|within} {the {field|area|business|specialty|sphere} of {hospitality and tourism|tourism and hospitality}|hospitality and tourism's {field|area|business|specialty|sphere}|the {field|area|business|specialty|sphere} of tourism and hospitality}, {you are|you're} {perfectly|absolutely} positioned to capitalize {on|to|about} {the {many|various}|the} {changes|developments} {taking place|happening|occurring} {in|from} the {{industry|business} {today|now}|{industry|business}}.
{You never|There is a constant} have {the|exactly {the|precisely the}|precisely the} {same|exact {same|identical|very same}|identical|exact|very same} {{day|evening} {twice|double}|{day|evening}}.


{Also|Additionally}, {apps|programs}, {websites|internet sites|sites|web sites}, {and|and also} {advanced|complex} {recruitment|recruiting} {algorithms, such|calculations, for example} {as|{as|as for example} for instance|as for example} CleverGig and <a href="https://www.aliceplatform.com/" target="_blank">ALICE</a>, have {made|built|produced|created} {it|it even} {easier|much {easier|a lot {easier|simpler}|simpler}|a lot {easier|simpler}|simpler} for {the|that|your} hospitality {industry|company} to {fill|fulfill} {vacancies|exemptions}, {finish|conclude} {projects|initiatives|jobs|assignments|tasks}, {and|and also} agree {on terms of|with regards to} {service|assistance|services|support}.
{Ready|Able|Willing} to immerse {yourself|your self} {in|from} the {world|area} of {hospitality and tourism|tourism and hospitality}?  {Then|Afterward} {The|your|a} Hong Kong Polytechnic University's School of Hotel &amp; Tourism Management (SHTM), {with|together with} {over|above|in excess of|around|more than} {75|seventy five} expert {academics|professors} from 22 {countries|states} and {regions|locations|areas}, could {just|only} be for {you|you personally}!

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SHTM {{programs|apps} also|{programs|apps}} {offer|provide|supply} {opportunities|chances} for {{{invaluable|valuable} {industry|marketplace|sector|market|business}|{industry|marketplace|sector|market|business}} {experience|knowledge|expertise}|{industry|marketplace|sector|market|business} {experience|knowledge|expertise} that is {invaluable|valuable}}.  Students {on|around} the MSc {programs|packages|plans|applications} in International Hospitality Management and International Tourism and Convention {Management|conduite|administration} {have|possess} the {chance|occasion|possiblity} to {gain|acquire|obtain} {hands-on|handson|hands on} {professional|expert} {experience|practical {experience|expertise|knowledge}|knowledge} by {undertaking|job} a paid internship {at|in} {Hotel|resort} ICON, an {award-winning|awardwinning|award winning} 28-floor {hotel|lodge|resort} {owned|possessed} {by The|from the} Hong Kong Polytechnic University and {managed|operated|handled} by {a|means of a} {team|group} of {hotel|lodge|resort} {management|direction} {professionals,|professionals, and} with {a|an} spa, {rooftop|roof top} pool {overlooking|over looking} the Hong Kong skyline, {and|along with} {three|also three} {restaurants|dining establishments|eateries}.
{In addition|Additionally|Moreover|Furthermore}, {{{the metropolitan|the} city|town} of {Hong Kong|hongkong}|Hong Kong's {metropolitan city|city}}, {at|in} the {heart|center|core} of {the {booming|thriving} {Asia-Pacific|asia pacific|asiapacific}|the} {region|location|area}, {{which|that} recently|{which|that}} {saw|watched} {a {{6%|6 percent} year-on-year|6}|a} {{rise|growth|increase} in tourist {arrivals,|arrivals,''}|{rise|growth|increase}} is {the perfect|a great|an excellent} {{place to|destination for a} {study|explore} tourism|place }{.|.''}  {It has|It's} {around|approximately} 280,000 {jobs|occupations|projects} {in|from} {the {sector|industry} and {60|sixty} million {visitors|people} a year|{60|sixty} million {visitors|people} a year and the {sector|industry}} flocking {to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline|{view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}|to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon|{view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}}, from sea {or |}from {the|your} {hills which|hills that} tower {above|over} the {city|metropolis|town}.  The {industry|business} {is {currently|now|presently}|is} {bolstering its status|strengthening its standing} {{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for {culture|lifestyle|tradition}, {{heritage|legacy}, green|{heritage|legacy}} tourism, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {travelers|travellers} drawing on {{even |}more|more} {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment}.
{But|However,} {before|just before} this {happens|occurs|comes to pass}, you {need|want|will need} to {get|have} {people|folks|individuals} to {stay|remain} {in|static in} {your {{region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from}|{region|location|area}}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from} or your {region|location|area}|your {region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from} or your {region|location|area}}.


<strong>{Let's|Let us} {take|have} a {closer|close|better|good} look at {why|the reason} you {should|really {should|ought to|must|need to}|ought to|must|need to} study {hospitality and tourism|tourism and hospitality} {-- |}and {one|a|yet another} {leading|top notch|important} {institution|association} {at|in} {which|that} you {can|are able to|may} {earn|get} your {degree|level}.  </strong>

<strong>2.  {Ample|Spacious} {room|space|area} for {creativity|imagination |originality }</strong>
"{I had|I'd} no {hesitation|doubt} in {choosing|picking out|picking|deciding on|selecting} [the {course|class }]," he {says|states}.  "{When|Once} I {started|opened} {my|my own} D.HTM programme{, |}I {felt|believed} {I|that {I|I'd}|I'd} had {a lot|plenty} to {offer|{offer|provide} you|provide} the {world|area} of hospitality {but|although} {I|that I} {needed|had|wanted} a {platform|stage} {that|which} {could|will|can|would} {open|open up} doors {for me|}.  I {use|make {use|personally {use|utilize}|utilize} of|personally {use|utilize}|utilize} the {knowledge|wisdom} and {skills|abilities|techniques} from {the|your} SHTM {many|often} {times|situations} {a|each|every|per} {day|time}, in {every|most} {task|single task} from {strategic|tactical} {planning|preparation} and {data|information} {analysis|investigation} to {simply|basically|merely|just} {calling|phoning|contacting} my classmates to {ask|inquire|consult|question|request} {advice|information} {in|within} their {areas|own {areas|fields}|fields} of {expertise.|experience}"
{For|By way of|As an} {example|instance}, {ridesharing|ride-sharing} {apps|programs} {such as|like|including} Uber {and|and also} Lyft {often|regularly} save {travelers ||travellers }money, {which|and it} {is|will be} being {put|placed} towards {sightseeing|sight seeing} and {excursions|trips}, {and|plus} {they are|they're} also {allowing|permitting|letting|enabling|making it possible for} {people|visitors} to {spend|invest|pay} {more|longer} on {alcohol|liquor|alcoholic beverages|booze} {on nights out|out on nights}, {safe|{safe|secure} and sound|secure} in the {knowledge|data} they {can|are able to} {get|receive|find|secure} {an affordable|a reasonable} ride {home|dwelling}.



Are {you|you really} {{a|currently a} creative|{a|currently a}} {person|individual}?
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{Social {media|{media|networking} marketing|networking} {and {big|enormous}|and} {data|statistics}|{Data|Statistics} that is {big|enormous} and social {media|{media|networking} marketing|networking}|{{Big|Enormous} {data|statistics}|{Data|Statistics}} and social {media|{media|networking} marketing|networking}|Social {media|{media|networking} marketing|networking} and {data|statistics} that is {big|enormous}} are {generating|currently {generating|creating|building|producing|making}|creating|building|producing|making} {new {jobs|work opportunities|work|careers}|{jobs|work opportunities|work|careers}} in {hospitality and tourism|tourism and hospitality} {{by the day|daily}.|.}  {For|By way of|As an} {example|instance}, {{{managing|controlling|handling} {social|societal}|{managing|controlling|handling}} {media|{media|networking} marketing|networking}|{{social|societal} {media|{media|networking} marketing|networking}|{media|{media|networking} marketing|networking}} that is {managing|controlling|handling}} accounts to {{draw|draw on} people|attract individuals} {in to|into} {staying|residing|remaining} {in|at} {the {region|spot|area} or {resort|hotel}|{resort|hotel} or the {region|spot|area}} {you are|you're} {promoting|currently {promoting|encouraging}|encouraging}.
{If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {{like|such as} {pop-up|popup|pop up}|{like|such as}} {activations, {social|societal|sociable}|activations} {media|networking} {hashtags|Hash-tags|hash tags}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|{You are|You're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements} if {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the business|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags}, {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}}.

{It is|It's} {likely|probable} you {will {also|even}|will} {get|have|receive|find} the {chance|occasion|opportunity|possiblity} to {travel|visit} a {lot as {part|a portion} of {your|one's} {job|work}|lot}.  {For|As an|By way of} {example|instance}, you {{may|can} {work as|be} a {conference|seminar} {manager|supervisor} and {travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions}|{travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions} and {may|can} {work as|be} a {conference|seminar} {manager|supervisor}}, or you {may|can|could|might} {travel|traveling} to {help|aid|assist|enable} {a {new|brand {new|fresh}|fresh}|a} hotel {in|on} your {hotel|resort|lodge} {chain|series} {get off|eliminate} the {ground|bottom|floor}.  Who {knows, {one|one particular} day|knows} you {may|might} even {manage|be able} a {whole {business|firm}|{business|firm}|{business|firm} that is whole} {operating|running|working|functioning} all {over|on} the {globe|world|planet}, {{traveling|travel} {to|into} {different|various|unique|distinct} {continents {every year|annually}|continents}|{every year|annually}, {traveling|travel} {to|into} {different|various|unique|distinct} continents|{every year|annually} {traveling|travel} {to|into} {different|various|unique|distinct} continents}.
<strong>{One|A Single|1} {place|spot|more place} to {learn|find out|know} {all |}this and {more|much more }</strong>
{It is|It's} {marketing|promotion} {like|such as|similar to} {that|this} -- {{fun|enjoyment|enjoyable|exciting|entertaining} {and|and more} interactive|interactive {and|and more} {fun|enjoyment|enjoyable|exciting|entertaining}} -- {that|which} {gets|makes} {people|visitors} to {notice|see|note}.


Ms. {Fujiao|Fuji} Chen, {a|also {a|'' a}|'' a} {2017|20 17} graduate of {the|this} Master of Science (MSc) in Hotel and Tourism Management {and|as well as|and also} {Secretary General|secretarygeneral} of {the|this} {Hunan|Cuban} Tourism {Association|affiliation}, {says|claims|states},"{During|Within} {my |}two {years|decades} of {study|analysis} {at|in} the SHTM I {gained|attained} {much ||substantially }more than {I|I ever} {expected|predicted|anticipated} -- {not|maybe {not|perhaps not}|perhaps not} {only|merely|just} {knowledge|wisdom} and {experience|practical {experience|knowledge|expertise}|knowledge|expertise}, but {also|in addition} friendship{.|}"
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<strong>{1|Inch}.  {Be at|Beat} the forefront of {change|shift }</strong>

<strong>3.  {It is|It's} not {boring|dull }</strong>
Their {postgraduate|post graduate} {programs|packages|plans|applications}, {targeted|aimed} at {those|people} with some {previous|prior|preceding|former} {experience|expertise|knowledge} {in|from} the {industry |}looking to {take|choose} {the next|another} {step|thing}, {include|comprise} master's and doctoral {degrees|levels} {in|at} {hotel and tourism|tourism and hotel} {management|direction}, {with|together with} {specialties|leaders} {in|from|at} {International|worldwide|global} Hospitality, International Tourism and Convention {Management|administration}, {International|global|worldwide} Wine {Management|conduite|administration}, {and|and also} {also |}a MicroMasters {in|at} International Hospitality Management.

{{Their {doctoral|educational}|Their} {{programs|apps} also|{programs|apps}} {{offer|provide|supply|give|offer you} {an intense|an|a powerful|a rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market}|{offer|provide|supply|give|offer you}}|{An intense|An|A powerful|A rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market} is also offered by {their {doctoral|educational}|their} {programs|apps}}.  Dr. Matias Jørgensen{, |}a professor {at|in} Roskilde University and {former|previous} PhD fellow on SHTM's PhD program in Hotel and Tourism Management{, |}said {the|that the} {course|path|route} helped {him|him to} grow {a|into a}"{huge|enormous|big|massive|large} {network|community} of {different|distinct|unique} people {within|over} the {tourism and hospitality|hospitality and tourism} {industry|market }{.|}"

{This|This} is {reflected|represented} {{in|from|at} the {school's|faculty's} {standings {in {international|worldwide|global}|in} {rankings|ranks}|standings}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the standings of the school|{in|from|at} the standings of the school {in {international|worldwide|global}|in} {rankings|ranks}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the {school's|faculty's} standings}.  {It is|It's} {rated|ranked} {number one|Number 1} {in the world|on the planet|on earth} in'Hospitality and Tourism {Management|Administration}' {by|from} the Shangai {Ranking|Position|Rating} {Global|World Wide|Worldwide} {Ranking|Rank} of {Academic|Educational} {Subjects|Topics} 2017/18, {rated|ranked} {number one|Number 1} in'Hospitality, Leisure, Sport &amp; Tourism' {by|from} the CWUR Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} {2017|20 17} and {ranked|rated} {among|one of} the {top|best} {three|3}'Hospitality and Leisure {Management|Administration}' {institutions|associations} {globally|internationally} {in|While {in|Inside|Within}|Inside|Within} the QS World {University|College} Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} 2017/2018.

{With|Together with} its {focus|attention} on preparing {students|college {students|pupils}|pupils} for {any|every|virtually {any|practically {any|some}|some}|practically {any|some}|some} {aspect|facet|part|component|element} of {international|global|worldwide} {hospitality and tourism|tourism and hospitality} {management|direction}, SHTM, {which|that} {nurtures|elevates|encourages} {future|prospective} {leaders|frontrunners} for {advancement|the advancement} of {the|their|this} {industry|business|market}, {is|may be|could be} {the place|where} to be for {students|pupils|college students} {seeking|trying} to {gain|acquire|obtain} {experience, expertise|expertise, experience}, {and|and also} a competitive {edge|advantage} {in|within} this dynamic {industry|trade|business|sector|market}.
{{Those|People|Individuals} {who literally|who} broke the {ice|ice hockey} |}won {prizes|awards}.

<strong>Tourism has {seen|witnessed} {huge|tremendous} {growth|expansion|development|progress} in {recent|late} decades.  Compare {approximately|somewhere around|about|around|roughly} {25|twenty five} million {international|worldwide} arrivals in 1950 with {around|approximately} 1.3 billion {today|now}.  {In that|Iff that's the} {time|moment}, {revenues|earnings} have {spiked from|shrunk out of} $2 billion to $1,260 {trillion|billion}.  {{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before today|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before, {today|Now}|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before, {today|Now}|{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before today}.  </strong>

{Working|Employed} {in|at} {tourism and hospitality|hospitality and tourism}, {you {probably|almost certainly|most likely}|you} {won't|wont|will not} work {{in|at} {a {stereotypical |}9-5|a} {{office|off ice} {with|having|using} a cubicle {at|in} your {desk|own desk}|{office|off ice}}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical|}|{in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical |}with a cubicle {at|in} your {desk|own desk}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} {a {stereotypical |}9-5|a} {office|off ice}}.  {{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {organizing|coordinating}, {working|dealing} {with|together with} {staff|team}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team} {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team}, {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}}.
{The|Even the} {{unique|exceptional|special|distinctive} {degree|level}|{degree|level}|{degree|level} that is {unique|exceptional|special|distinctive}} {offers|delivers|provides|supplies} {{a|an} theoretical and research-based|{a|an}} {curriculum|program} that {gives graduates|provides students} the {opportunity|chance} to {work|function|operate|perform} in {{research|search} {and|{and|along with} also|along with} education-related|education-related {and|{and|along with} also|along with} {research|search}} {positions|places|rankings} in {hospitality and tourism|tourism and hospitality}.
{The {latest|current|most recent|newest}|The} {trend|development|craze|pattern} in {{creative|resourceful|inventive|imaginative|innovative} {marketing|promotion}|{marketing|promotion} that is {creative|resourceful|inventive|imaginative|innovative}|{marketing|promotion}}?  {Pop-up|Pop up|Popup} activations.  The {idea behind|basis for} {them|these} is {that |}a {brand|new|fresh} {{{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime} and {encourages|motivates} them to {do|get} {something|some thing}|{encourages|motivates} them to {do|get} {something|some thing} and {{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime}}.  {{In|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{In|From|At} the hospitality and tourism {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the hospitality and tourism {industry|business}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}}.|{Dr|Doctor} James Mabey, {who|that} graduated from SHTM's {Doctor|Physician} of {Hotel|Resort} and Tourism {Management|Administration} (D.HTM) {in|at} 2013, has lived and worked in {several|Lots of|a Lot of|Many|a Number of} {countries|Nations} and {now|today|currently} {works|functions} as Chief {International|Worldwide|Global} {Business|Small {Business|Enterprise|Company|Organization}|Enterprise|Company|Organization} Officer, Head {of|of both} Asia {and|and also} {Middle East|Middleeast} {at|in} Standard {International|Global|Worldwide}, the {company|firm} behind the {Standard|Conventional} {and|{and|along with} also|along with} Bunkhouse {hotels|resorts}.

{You never|There is a constant} have {the|exactly {the|precisely the}|precisely the} {same|exact {same|identical|very same}|identical|exact|very same} {{day|evening} {twice|double}|{day|evening}}.
<p></p>

And {while|though} the collaborative, {or|'' or}'gig'{, {economy|market} {is having|has} a disruptive {impact|influence|effect} on the {sector|industry|business}, |}platforms {{such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results}|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results}|{such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{such as|like|including} Airbnb {and|and also} Uber {are having|have} {effects|results} that are {beneficial|favorable} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates}.
{It is|It's} {likely|probable} you {will {also|even}|will} {get|have|receive|find} the {chance|occasion|opportunity|possiblity} to {travel|visit} a {lot as {part|a portion} of {your|one's} {job|work}|lot}.  {For|As an|By way of} {example|instance}, you {{may|can} {work as|be} a {conference|seminar} {manager|supervisor} and {travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions}|{travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions} and {may|can} {work as|be} a {conference|seminar} {manager|supervisor}}, or you {may|can|could|might} {travel|traveling} to {help|aid|assist|enable} {a {new|brand {new|fresh}|fresh}|a} hotel {in|on} your {hotel|resort|lodge} {chain|series} {get off|eliminate} the {ground|bottom|floor}.  Who {knows, {one|one particular} day|knows} you {may|might} even {manage|be able} a {whole {business|firm}|{business|firm}|{business|firm} that is whole} {operating|running|working|functioning} all {over|on} the {globe|world|planet}, {{traveling|travel} {to|into} {different|various|unique|distinct} {continents {every year|annually}|continents}|{every year|annually}, {traveling|travel} {to|into} {different|various|unique|distinct} continents|{every year|annually} {traveling|travel} {to|into} {different|various|unique|distinct} continents}.
{Ready|Able|Willing} to immerse {yourself|your self} {in|from} the {world|area} of {hospitality and tourism|tourism and hospitality}?  {Then|Afterward} {The|your|a} Hong Kong Polytechnic University's School of Hotel &amp; Tourism Management (SHTM), {with|together with} {over|above|in excess of|around|more than} {75|seventy five} expert {academics|professors} from 22 {countries|states} and {regions|locations|areas}, could {just|only} be for {you|you personally}!
{It is|It's} {marketing|promotion} {like|such as|similar to} {that|this} -- {{fun|enjoyment|enjoyable|exciting|entertaining} {and|and more} interactive|interactive {and|and more} {fun|enjoyment|enjoyable|exciting|entertaining}} -- {that|which} {gets|makes} {people|visitors} to {notice|see|note}.
<strong>3.  {It is|It's} not {boring|dull }</strong>

{If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {{like|such as} {pop-up|popup|pop up}|{like|such as}} {activations, {social|societal|sociable}|activations} {media|networking} {hashtags|Hash-tags|hash tags}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|{You are|You're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements} if {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the business|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags}, {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}}.

{{Their {doctoral|educational}|Their} {{programs|apps} also|{programs|apps}} {{offer|provide|supply|give|offer you} {an intense|an|a powerful|a rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market}|{offer|provide|supply|give|offer you}}|{An intense|An|A powerful|A rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market} is also offered by {their {doctoral|educational}|their} {programs|apps}}.  Dr. Matias Jørgensen{, |}a professor {at|in} Roskilde University and {former|previous} PhD fellow on SHTM's PhD program in Hotel and Tourism Management{, |}said {the|that the} {course|path|route} helped {him|him to} grow {a|into a}"{huge|enormous|big|massive|large} {network|community} of {different|distinct|unique} people {within|over} the {tourism and hospitality|hospitality and tourism} {industry|market }{.|}"


{Also|Additionally}, {apps|programs}, {websites|internet sites|sites|web sites}, {and|and also} {advanced|complex} {recruitment|recruiting} {algorithms, such|calculations, for example} {as|{as|as for example} for instance|as for example} CleverGig and <a href="https://www.aliceplatform.com/" target="_blank">ALICE</a>, have {made|built|produced|created} {it|it even} {easier|much {easier|a lot {easier|simpler}|simpler}|a lot {easier|simpler}|simpler} for {the|that|your} hospitality {industry|company} to {fill|fulfill} {vacancies|exemptions}, {finish|conclude} {projects|initiatives|jobs|assignments|tasks}, {and|and also} agree {on terms of|with regards to} {service|assistance|services|support}.

{For example|As an Example|By Way of Example}, {in|at} {2016|20-16}, to {launch|start} Jet Blue's {new|fresh|brand new} direct flights from New York to Palm Springs, the {Greater|Higher|More} Palm Springs {Convention|Conference} &amp; Visitors Bureau {invited|encouraged} New Yorkers to"{break|Bust} out {of|from} {the|this|their} chill" {of |}winter.  {They {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors} and {dropped|fell} {one |}in Manhattan, {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors}}.
Are {you|you really} {{a|currently a} creative|{a|currently a}} {person|individual}?

<strong>{Let's|Let us} {take|have} a {closer|close|better|good} look at {why|the reason} you {should|really {should|ought to|must|need to}|ought to|must|need to} study {hospitality and tourism|tourism and hospitality} {-- |}and {one|a|yet another} {leading|top notch|important} {institution|association} {at|in} {which|that} you {can|are able to|may} {earn|get} your {degree|level}.  </strong>
{The|Even the} {{unique|exceptional|special|distinctive} {degree|level}|{degree|level}|{degree|level} that is {unique|exceptional|special|distinctive}} {offers|delivers|provides|supplies} {{a|an} theoretical and research-based|{a|an}} {curriculum|program} that {gives graduates|provides students} the {opportunity|chance} to {work|function|operate|perform} in {{research|search} {and|{and|along with} also|along with} education-related|education-related {and|{and|along with} also|along with} {research|search}} {positions|places|rankings} in {hospitality and tourism|tourism and hospitality}.
<strong>{What|Exactly what} {does|exactly does} {this|that} {mean|suggest|indicate|imply}?  {It|This} {means|indicates} {those|individuals} {in|from} the {industry ||market }must {have|possess} {a {wide|broad|vast}|a} {range|variety|selection} of {expertise|experience|skills|knowledge} that {caters to|provides|suits} the {needs|demands} and {demands|requirements} of {{today's|the} {tourists|holidaymakers|vacationers|visitors|travelers}|the {tourists|holidaymakers|vacationers|visitors|travelers} of today}.  </strong>
{Social {media|{media|networking} marketing|networking} {and {big|enormous}|and} {data|statistics}|{Data|Statistics} that is {big|enormous} and social {media|{media|networking} marketing|networking}|{{Big|Enormous} {data|statistics}|{Data|Statistics}} and social {media|{media|networking} marketing|networking}|Social {media|{media|networking} marketing|networking} and {data|statistics} that is {big|enormous}} are {generating|currently {generating|creating|building|producing|making}|creating|building|producing|making} {new {jobs|work opportunities|work|careers}|{jobs|work opportunities|work|careers}} in {hospitality and tourism|tourism and hospitality} {{by the day|daily}.|.}  {For|By way of|As an} {example|instance}, {{{managing|controlling|handling} {social|societal}|{managing|controlling|handling}} {media|{media|networking} marketing|networking}|{{social|societal} {media|{media|networking} marketing|networking}|{media|{media|networking} marketing|networking}} that is {managing|controlling|handling}} accounts to {{draw|draw on} people|attract individuals} {in to|into} {staying|residing|remaining} {in|at} {the {region|spot|area} or {resort|hotel}|{resort|hotel} or the {region|spot|area}} {you are|you're} {promoting|currently {promoting|encouraging}|encouraging}.
"{I had|I'd} no {hesitation|doubt} in {choosing|picking out|picking|deciding on|selecting} [the {course|class }]," he {says|states}.  "{When|Once} I {started|opened} {my|my own} D.HTM programme{, |}I {felt|believed} {I|that {I|I'd}|I'd} had {a lot|plenty} to {offer|{offer|provide} you|provide} the {world|area} of hospitality {but|although} {I|that I} {needed|had|wanted} a {platform|stage} {that|which} {could|will|can|would} {open|open up} doors {for me|}.  I {use|make {use|personally {use|utilize}|utilize} of|personally {use|utilize}|utilize} the {knowledge|wisdom} and {skills|abilities|techniques} from {the|your} SHTM {many|often} {times|situations} {a|each|every|per} {day|time}, in {every|most} {task|single task} from {strategic|tactical} {planning|preparation} and {data|information} {analysis|investigation} to {simply|basically|merely|just} {calling|phoning|contacting} my classmates to {ask|inquire|consult|question|request} {advice|information} {in|within} their {areas|own {areas|fields}|fields} of {expertise.|experience}"
{This|This} is {reflected|represented} {{in|from|at} the {school's|faculty's} {standings {in {international|worldwide|global}|in} {rankings|ranks}|standings}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the standings of the school|{in|from|at} the standings of the school {in {international|worldwide|global}|in} {rankings|ranks}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the {school's|faculty's} standings}.  {It is|It's} {rated|ranked} {number one|Number 1} {in the world|on the planet|on earth} in'Hospitality and Tourism {Management|Administration}' {by|from} the Shangai {Ranking|Position|Rating} {Global|World Wide|Worldwide} {Ranking|Rank} of {Academic|Educational} {Subjects|Topics} 2017/18, {rated|ranked} {number one|Number 1} in'Hospitality, Leisure, Sport &amp; Tourism' {by|from} the CWUR Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} {2017|20 17} and {ranked|rated} {among|one of} the {top|best} {three|3}'Hospitality and Leisure {Management|Administration}' {institutions|associations} {globally|internationally} {in|While {in|Inside|Within}|Inside|Within} the QS World {University|College} Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} 2017/2018.





<p></p>
{The {latest|current|most recent|newest}|The} {trend|development|craze|pattern} in {{creative|resourceful|inventive|imaginative|innovative} {marketing|promotion}|{marketing|promotion} that is {creative|resourceful|inventive|imaginative|innovative}|{marketing|promotion}}?  {Pop-up|Pop up|Popup} activations.  The {idea behind|basis for} {them|these} is {that |}a {brand|new|fresh} {{{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime} and {encourages|motivates} them to {do|get} {something|some thing}|{encourages|motivates} them to {do|get} {something|some thing} and {{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime}}.  {{In|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{In|From|At} the hospitality and tourism {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the hospitality and tourism {industry|business}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}}.

A {large|huge|massive} {aspect|feature|facet|part|element|component} of hospitality tourism {is|is all} about {getting|becoming} {travelers|visitors|travellers}' {custom|tradition}.  {It is|It's} {about |}more than {running|conducting} {{nice|fine} {hotels and restaurants|restaurants and resorts}|restaurants and {{nice|fine} hotels|hotels}}.  {It's|It truly is|It really is|It is} {about|all about} {giving|providing|offering} {people {an experience|a feeling} {they|that they} {did not|failed to|didn't} {realize|comprehend that|understand that} they {wanted|needed|wished|desired|required}|people}.


{Bottom line|Important thing|Main point here|Bottomline}: {you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning} as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves, you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}}.
Ms. {Fujiao|Fuji} Chen, {a|also {a|'' a}|'' a} {2017|20 17} graduate of {the|this} Master of Science (MSc) in Hotel and Tourism Management {and|as well as|and also} {Secretary General|secretarygeneral} of {the|this} {Hunan|Cuban} Tourism {Association|affiliation}, {says|claims|states},"{During|Within} {my |}two {years|decades} of {study|analysis} {at|in} the SHTM I {gained|attained} {much ||substantially }more than {I|I ever} {expected|predicted|anticipated} -- {not|maybe {not|perhaps not}|perhaps not} {only|merely|just} {knowledge|wisdom} and {experience|practical {experience|knowledge|expertise}|knowledge|expertise}, but {also|in addition} friendship{.|}"
{With|Together with} its {focus|attention} on preparing {students|college {students|pupils}|pupils} for {any|every|virtually {any|practically {any|some}|some}|practically {any|some}|some} {aspect|facet|part|component|element} of {international|global|worldwide} {hospitality and tourism|tourism and hospitality} {management|direction}, SHTM, {which|that} {nurtures|elevates|encourages} {future|prospective} {leaders|frontrunners} for {advancement|the advancement} of {the|their|this} {industry|business|market}, {is|may be|could be} {the place|where} to be for {students|pupils|college students} {seeking|trying} to {gain|acquire|obtain} {experience, expertise|expertise, experience}, {and|and also} a competitive {edge|advantage} {in|within} this dynamic {industry|trade|business|sector|market}.


<strong>2.  {Ample|Spacious} {room|space|area} for {creativity|imagination |originality }</strong>

<strong>{One|A Single|1} {place|spot|more place} to {learn|find out|know} {all |}this and {more|much more }</strong>

{For|By way of|As an} {example|instance}, {ridesharing|ride-sharing} {apps|programs} {such as|like|including} Uber {and|and also} Lyft {often|regularly} save {travelers ||travellers }money, {which|and it} {is|will be} being {put|placed} towards {sightseeing|sight seeing} and {excursions|trips}, {and|plus} {they are|they're} also {allowing|permitting|letting|enabling|making it possible for} {people|visitors} to {spend|invest|pay} {more|longer} on {alcohol|liquor|alcoholic beverages|booze} {on nights out|out on nights}, {safe|{safe|secure} and sound|secure} in the {knowledge|data} they {can|are able to} {get|receive|find|secure} {an affordable|a reasonable} ride {home|dwelling}.

{Working|Employed} {in|at} {tourism and hospitality|hospitality and tourism}, {you {probably|almost certainly|most likely}|you} {won't|wont|will not} work {{in|at} {a {stereotypical |}9-5|a} {{office|off ice} {with|having|using} a cubicle {at|in} your {desk|own desk}|{office|off ice}}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical|}|{in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical |}with a cubicle {at|in} your {desk|own desk}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} {a {stereotypical |}9-5|a} {office|off ice}}.  {{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {organizing|coordinating}, {working|dealing} {with|together with} {staff|team}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team} {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team}, {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}}.
Their {postgraduate|post graduate} {programs|packages|plans|applications}, {targeted|aimed} at {those|people} with some {previous|prior|preceding|former} {experience|expertise|knowledge} {in|from} the {industry |}looking to {take|choose} {the next|another} {step|thing}, {include|comprise} master's and doctoral {degrees|levels} {in|at} {hotel and tourism|tourism and hotel} {management|direction}, {with|together with} {specialties|leaders} {in|from|at} {International|worldwide|global} Hospitality, International Tourism and Convention {Management|administration}, {International|global|worldwide} Wine {Management|conduite|administration}, {and|and also} {also |}a MicroMasters {in|at} International Hospitality Management.



{But|However,} {before|just before} this {happens|occurs|comes to pass}, you {need|want|will need} to {get|have} {people|folks|individuals} to {stay|remain} {in|static in} {your {{region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from}|{region|location|area}}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from} or your {region|location|area}|your {region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from} or your {region|location|area}}.
<strong>{1|Inch}.  {Be at|Beat} the forefront of {change|shift }</strong>
<strong>{But|However,} the {draw|attraction} of {tourism and hospitality|hospitality and tourism} {is|{is|will be} all|will be} {about |}more than {just |simply |}numbers.  {It is|It's} {about|all about} {facilitating|easing} {experiences|adventures} for {{people|individuals|persons|folks|men and women} {traveling|travel} for {{a wide|a} variety|wide array|wide range|broad array|broad range}|{people|individuals|persons|folks|men and women}} of {reasons|causes|factors|motives|good reasons} -- {{anything|any such thing|such a thing} {from|out of|in} {rest and relaxation|relaxation and rest }{, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} to {business|firm|industry}, {from|out of|in} relaxation and rest|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything to {business|firm|industry}, {from|out of|in} relaxation and rest|{anything|any such thing|such a thing} {from|out of|in} relaxation and rest {, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}}.  </strong>
{With|Having|Using} a {degree|level} {in|within} {the {field|area|business|specialty|sphere} of {hospitality and tourism|tourism and hospitality}|hospitality and tourism's {field|area|business|specialty|sphere}|the {field|area|business|specialty|sphere} of tourism and hospitality}, {you are|you're} {perfectly|absolutely} positioned to capitalize {on|to|about} {the {many|various}|the} {changes|developments} {taking place|happening|occurring} {in|from} the {{industry|business} {today|now}|{industry|business}}.
{{Those|People|Individuals} {who literally|who} broke the {ice|ice hockey} |}won {prizes|awards}.
<p></p>
{In addition|Additionally|Moreover|Furthermore}, {{{the metropolitan|the} city|town} of {Hong Kong|hongkong}|Hong Kong's {metropolitan city|city}}, {at|in} the {heart|center|core} of {the {booming|thriving} {Asia-Pacific|asia pacific|asiapacific}|the} {region|location|area}, {{which|that} recently|{which|that}} {saw|watched} {a {{6%|6 percent} year-on-year|6}|a} {{rise|growth|increase} in tourist {arrivals,|arrivals,''}|{rise|growth|increase}} is {the perfect|a great|an excellent} {{place to|destination for a} {study|explore} tourism|place }{.|.''}  {It has|It's} {around|approximately} 280,000 {jobs|occupations|projects} {in|from} {the {sector|industry} and {60|sixty} million {visitors|people} a year|{60|sixty} million {visitors|people} a year and the {sector|industry}} flocking {to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline|{view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}|to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon|{view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}}, from sea {or |}from {the|your} {hills which|hills that} tower {above|over} the {city|metropolis|town}.  The {industry|business} {is {currently|now|presently}|is} {bolstering its status|strengthening its standing} {{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for {culture|lifestyle|tradition}, {{heritage|legacy}, green|{heritage|legacy}} tourism, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {travelers|travellers} drawing on {{even |}more|more} {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment}.

SHTM {{programs|apps} also|{programs|apps}} {offer|provide|supply} {opportunities|chances} for {{{invaluable|valuable} {industry|marketplace|sector|market|business}|{industry|marketplace|sector|market|business}} {experience|knowledge|expertise}|{industry|marketplace|sector|market|business} {experience|knowledge|expertise} that is {invaluable|valuable}}.  Students {on|around} the MSc {programs|packages|plans|applications} in International Hospitality Management and International Tourism and Convention {Management|conduite|administration} {have|possess} the {chance|occasion|possiblity} to {gain|acquire|obtain} {hands-on|handson|hands on} {professional|expert} {experience|practical {experience|expertise|knowledge}|knowledge} by {undertaking|job} a paid internship {at|in} {Hotel|resort} ICON, an {award-winning|awardwinning|award winning} 28-floor {hotel|lodge|resort} {owned|possessed} {by The|from the} Hong Kong Polytechnic University and {managed|operated|handled} by {a|means of a} {team|group} of {hotel|lodge|resort} {management|direction} {professionals,|professionals, and} with {a|an} spa, {rooftop|roof top} pool {overlooking|over looking} the Hong Kong skyline, {and|along with} {three|also three} {restaurants|dining establishments|eateries}.

<strong>Tourism has {seen|witnessed} {huge|tremendous} {growth|expansion|development|progress} in {recent|late} decades.  Compare {approximately|somewhere around|about|around|roughly} {25|twenty five} million {international|worldwide} arrivals in 1950 with {around|approximately} 1.3 billion {today|now}.  {In that|Iff that's the} {time|moment}, {revenues|earnings} have {spiked from|shrunk out of} $2 billion to $1,260 {trillion|billion}.  {{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before today|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before, {today|Now}|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before, {today|Now}|{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before today}.  </strong>|<p></p>
{For|By way of|As an} {example|instance}, {ridesharing|ride-sharing} {apps|programs} {such as|like|including} Uber {and|and also} Lyft {often|regularly} save {travelers ||travellers }money, {which|and it} {is|will be} being {put|placed} towards {sightseeing|sight seeing} and {excursions|trips}, {and|plus} {they are|they're} also {allowing|permitting|letting|enabling|making it possible for} {people|visitors} to {spend|invest|pay} {more|longer} on {alcohol|liquor|alcoholic beverages|booze} {on nights out|out on nights}, {safe|{safe|secure} and sound|secure} in the {knowledge|data} they {can|are able to} {get|receive|find|secure} {an affordable|a reasonable} ride {home|dwelling}.
Their {postgraduate|post graduate} {programs|packages|plans|applications}, {targeted|aimed} at {those|people} with some {previous|prior|preceding|former} {experience|expertise|knowledge} {in|from} the {industry |}looking to {take|choose} {the next|another} {step|thing}, {include|comprise} master's and doctoral {degrees|levels} {in|at} {hotel and tourism|tourism and hotel} {management|direction}, {with|together with} {specialties|leaders} {in|from|at} {International|worldwide|global} Hospitality, International Tourism and Convention {Management|administration}, {International|global|worldwide} Wine {Management|conduite|administration}, {and|and also} {also |}a MicroMasters {in|at} International Hospitality Management.
<strong>Tourism has {seen|witnessed} {huge|tremendous} {growth|expansion|development|progress} in {recent|late} decades.  Compare {approximately|somewhere around|about|around|roughly} {25|twenty five} million {international|worldwide} arrivals in 1950 with {around|approximately} 1.3 billion {today|now}.  {In that|Iff that's the} {time|moment}, {revenues|earnings} have {spiked from|shrunk out of} $2 billion to $1,260 {trillion|billion}.  {{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before today|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before, {today|Now}|{People|Folks|Individuals} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before, {today|Now}|{{Today|Now}, {people|folks|individuals}|{People|Folks|Individuals}} are {spending|paying|investing} {more|longer} {on|about|online} restaurants and travel than {ever |}before|{People|Folks|Individuals} are {{spending|paying|investing} {more|longer} {on|about|online} {travel and restaurants|restaurants and travel} than {ever |}|{spending|paying|investing} }before today}.  </strong>

<strong>{What|Exactly what} {does|exactly does} {this|that} {mean|suggest|indicate|imply}?  {It|This} {means|indicates} {those|individuals} {in|from} the {industry ||market }must {have|possess} {a {wide|broad|vast}|a} {range|variety|selection} of {expertise|experience|skills|knowledge} that {caters to|provides|suits} the {needs|demands} and {demands|requirements} of {{today's|the} {tourists|holidaymakers|vacationers|visitors|travelers}|the {tourists|holidaymakers|vacationers|visitors|travelers} of today}.  </strong>
{{Those|People|Individuals} {who literally|who} broke the {ice|ice hockey} |}won {prizes|awards}.
{For example|As an Example|By Way of Example}, {in|at} {2016|20-16}, to {launch|start} Jet Blue's {new|fresh|brand new} direct flights from New York to Palm Springs, the {Greater|Higher|More} Palm Springs {Convention|Conference} &amp; Visitors Bureau {invited|encouraged} New Yorkers to"{break|Bust} out {of|from} {the|this|their} chill" {of |}winter.  {They {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors} and {dropped|fell} {one |}in Manhattan, {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza, {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice molds {with|together with} prizes that were {frozen|suspended} {inside|indoors}|They {dropped|fell} {one|a single|1} in {Flatiron|flat-iron|flat iron} Plaza {one |}in Manhattan, {and|{and|also} also|also} {one|yet {one|also one}} {in|at} Washington Square Park and {erected|built} two ice {molds {{with|together with} {frozen|suspended}|{with|together with}} prizes|molds} {inside|indoors}}.
SHTM {{programs|apps} also|{programs|apps}} {offer|provide|supply} {opportunities|chances} for {{{invaluable|valuable} {industry|marketplace|sector|market|business}|{industry|marketplace|sector|market|business}} {experience|knowledge|expertise}|{industry|marketplace|sector|market|business} {experience|knowledge|expertise} that is {invaluable|valuable}}.  Students {on|around} the MSc {programs|packages|plans|applications} in International Hospitality Management and International Tourism and Convention {Management|conduite|administration} {have|possess} the {chance|occasion|possiblity} to {gain|acquire|obtain} {hands-on|handson|hands on} {professional|expert} {experience|practical {experience|expertise|knowledge}|knowledge} by {undertaking|job} a paid internship {at|in} {Hotel|resort} ICON, an {award-winning|awardwinning|award winning} 28-floor {hotel|lodge|resort} {owned|possessed} {by The|from the} Hong Kong Polytechnic University and {managed|operated|handled} by {a|means of a} {team|group} of {hotel|lodge|resort} {management|direction} {professionals,|professionals, and} with {a|an} spa, {rooftop|roof top} pool {overlooking|over looking} the Hong Kong skyline, {and|along with} {three|also three} {restaurants|dining establishments|eateries}.

{If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {{like|such as} {pop-up|popup|pop up}|{like|such as}} {activations, {social|societal|sociable}|activations} {media|networking} {hashtags|Hash-tags|hash tags}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|{You are|You're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements} if {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the business|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags}, {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}|If {you are|you're} {on|about|to|around} {the {marketing|advertising}|the} {side|aspect|facet} of the {business,|business, then} {you are|you're} {thinking|usually planning|planning} {up|about} campaigns {like|such as} {social|societal|sociable} {media|networking} {hashtags|Hash-tags|hash tags} {{pop-up|popup|pop up} activations|activations}, {marketing|promotion} {events|activities|functions}, and {commercials|advertisements}}.
<p></p>
{With|Having|Using} a {degree|level} {in|within} {the {field|area|business|specialty|sphere} of {hospitality and tourism|tourism and hospitality}|hospitality and tourism's {field|area|business|specialty|sphere}|the {field|area|business|specialty|sphere} of tourism and hospitality}, {you are|you're} {perfectly|absolutely} positioned to capitalize {on|to|about} {the {many|various}|the} {changes|developments} {taking place|happening|occurring} {in|from} the {{industry|business} {today|now}|{industry|business}}.
And {while|though} the collaborative, {or|'' or}'gig'{, {economy|market} {is having|has} a disruptive {impact|influence|effect} on the {sector|industry|business}, |}platforms {{such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Uber {and|and also} Airbnb are {having {beneficial|favorable}|having} {effects|results}|{creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates and {such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results}|{such as|like|including} Airbnb {and|and also} Uber are {having {beneficial|favorable}|having} {effects|results} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates|{such as|like|including} Airbnb {and|and also} Uber {are having|have} {effects|results} that are {beneficial|favorable} and {creating|making|developing|generating|producing} {{many|lots of|several} new|{many|lots of|several}|new} {opportunities|options|possibilities} {for enterprising|for} graduates}.
<strong>{Let's|Let us} {take|have} a {closer|close|better|good} look at {why|the reason} you {should|really {should|ought to|must|need to}|ought to|must|need to} study {hospitality and tourism|tourism and hospitality} {-- |}and {one|a|yet another} {leading|top notch|important} {institution|association} {at|in} {which|that} you {can|are able to|may} {earn|get} your {degree|level}.  </strong>


{With|Together with} its {focus|attention} on preparing {students|college {students|pupils}|pupils} for {any|every|virtually {any|practically {any|some}|some}|practically {any|some}|some} {aspect|facet|part|component|element} of {international|global|worldwide} {hospitality and tourism|tourism and hospitality} {management|direction}, SHTM, {which|that} {nurtures|elevates|encourages} {future|prospective} {leaders|frontrunners} for {advancement|the advancement} of {the|their|this} {industry|business|market}, {is|may be|could be} {the place|where} to be for {students|pupils|college students} {seeking|trying} to {gain|acquire|obtain} {experience, expertise|expertise, experience}, {and|and also} a competitive {edge|advantage} {in|within} this dynamic {industry|trade|business|sector|market}.
{The|Even the} {{unique|exceptional|special|distinctive} {degree|level}|{degree|level}|{degree|level} that is {unique|exceptional|special|distinctive}} {offers|delivers|provides|supplies} {{a|an} theoretical and research-based|{a|an}} {curriculum|program} that {gives graduates|provides students} the {opportunity|chance} to {work|function|operate|perform} in {{research|search} {and|{and|along with} also|along with} education-related|education-related {and|{and|along with} also|along with} {research|search}} {positions|places|rankings} in {hospitality and tourism|tourism and hospitality}.


<strong>2.  {Ample|Spacious} {room|space|area} for {creativity|imagination |originality }</strong>
{Dr|Doctor} James Mabey, {who|that} graduated from SHTM's {Doctor|Physician} of {Hotel|Resort} and Tourism {Management|Administration} (D.HTM) {in|at} 2013, has lived and worked in {several|Lots of|a Lot of|Many|a Number of} {countries|Nations} and {now|today|currently} {works|functions} as Chief {International|Worldwide|Global} {Business|Small {Business|Enterprise|Company|Organization}|Enterprise|Company|Organization} Officer, Head {of|of both} Asia {and|and also} {Middle East|Middleeast} {at|in} Standard {International|Global|Worldwide}, the {company|firm} behind the {Standard|Conventional} {and|{and|along with} also|along with} Bunkhouse {hotels|resorts}.


{Ready|Able|Willing} to immerse {yourself|your self} {in|from} the {world|area} of {hospitality and tourism|tourism and hospitality}?  {Then|Afterward} {The|your|a} Hong Kong Polytechnic University's School of Hotel &amp; Tourism Management (SHTM), {with|together with} {over|above|in excess of|around|more than} {75|seventy five} expert {academics|professors} from 22 {countries|states} and {regions|locations|areas}, could {just|only} be for {you|you personally}!




<strong>{One|A Single|1} {place|spot|more place} to {learn|find out|know} {all |}this and {more|much more }</strong>

<strong>3.  {It is|It's} not {boring|dull }</strong>
{It is|It's} {marketing|promotion} {like|such as|similar to} {that|this} -- {{fun|enjoyment|enjoyable|exciting|entertaining} {and|and more} interactive|interactive {and|and more} {fun|enjoyment|enjoyable|exciting|entertaining}} -- {that|which} {gets|makes} {people|visitors} to {notice|see|note}.
Are {you|you really} {{a|currently a} creative|{a|currently a}} {person|individual}?






{You never|There is a constant} have {the|exactly {the|precisely the}|precisely the} {same|exact {same|identical|very same}|identical|exact|very same} {{day|evening} {twice|double}|{day|evening}}.
{The {latest|current|most recent|newest}|The} {trend|development|craze|pattern} in {{creative|resourceful|inventive|imaginative|innovative} {marketing|promotion}|{marketing|promotion} that is {creative|resourceful|inventive|imaginative|innovative}|{marketing|promotion}}?  {Pop-up|Pop up|Popup} activations.  The {idea behind|basis for} {them|these} is {that |}a {brand|new|fresh} {{{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime} and {encourages|motivates} them to {do|get} {something|some thing}|{encourages|motivates} them to {do|get} {something|some thing} and {{literally|actually|basically|practically|virtually} pops|pops} {up |}in {someone's|an individu} {life|lifetime}}.  {{In|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{In|From|At} the hospitality and tourism {industry|business}, {it's|it is} {usually|commonly|typically|generally|normally} {around|round} {travel|traveling}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the hospitality and tourism {industry|business}|{Around|Round} {travel|traveling}, {it's|it is} {usually|commonly|typically|generally|normally} {in|From|At} the {tourism and hospitality|hospitality and tourism} {industry|business}}.
{{Their {doctoral|educational}|Their} {{programs|apps} also|{programs|apps}} {{offer|provide|supply|give|offer you} {an intense|an|a powerful|a rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market}|{offer|provide|supply|give|offer you}}|{An intense|An|A powerful|A rigorous} experience {that|which} {give|offer} graduates a competitive {edge|advantage} {in|from} the hospitality {industry|market} is also offered by {their {doctoral|educational}|their} {programs|apps}}.  Dr. Matias Jørgensen{, |}a professor {at|in} Roskilde University and {former|previous} PhD fellow on SHTM's PhD program in Hotel and Tourism Management{, |}said {the|that the} {course|path|route} helped {him|him to} grow {a|into a}"{huge|enormous|big|massive|large} {network|community} of {different|distinct|unique} people {within|over} the {tourism and hospitality|hospitality and tourism} {industry|market }{.|}"
{This|This} is {reflected|represented} {{in|from|at} the {school's|faculty's} {standings {in {international|worldwide|global}|in} {rankings|ranks}|standings}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the standings of the school|{in|from|at} the standings of the school {in {international|worldwide|global}|in} {rankings|ranks}|{in {international|worldwide|global}|in} {rankings|ranks} {in|from|at} the {school's|faculty's} standings}.  {It is|It's} {rated|ranked} {number one|Number 1} {in the world|on the planet|on earth} in'Hospitality and Tourism {Management|Administration}' {by|from} the Shangai {Ranking|Position|Rating} {Global|World Wide|Worldwide} {Ranking|Rank} of {Academic|Educational} {Subjects|Topics} 2017/18, {rated|ranked} {number one|Number 1} in'Hospitality, Leisure, Sport &amp; Tourism' {by|from} the CWUR Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} {2017|20 17} and {ranked|rated} {among|one of} the {top|best} {three|3}'Hospitality and Leisure {Management|Administration}' {institutions|associations} {globally|internationally} {in|While {in|Inside|Within}|Inside|Within} the QS World {University|College} Rankings by {Subject|Matter|{Subject|Issue|Topic} Matter|Issue|Topic} 2017/2018.
{It is|It's} {likely|probable} you {will {also|even}|will} {get|have|receive|find} the {chance|occasion|opportunity|possiblity} to {travel|visit} a {lot as {part|a portion} of {your|one's} {job|work}|lot}.  {For|As an|By way of} {example|instance}, you {{may|can} {work as|be} a {conference|seminar} {manager|supervisor} and {travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions}|{travel|traveling} to {set up|prepare|establish} and {manage|control|handle|take care of|deal with} {conferences|conventions} and {may|can} {work as|be} a {conference|seminar} {manager|supervisor}}, or you {may|can|could|might} {travel|traveling} to {help|aid|assist|enable} {a {new|brand {new|fresh}|fresh}|a} hotel {in|on} your {hotel|resort|lodge} {chain|series} {get off|eliminate} the {ground|bottom|floor}.  Who {knows, {one|one particular} day|knows} you {may|might} even {manage|be able} a {whole {business|firm}|{business|firm}|{business|firm} that is whole} {operating|running|working|functioning} all {over|on} the {globe|world|planet}, {{traveling|travel} {to|into} {different|various|unique|distinct} {continents {every year|annually}|continents}|{every year|annually}, {traveling|travel} {to|into} {different|various|unique|distinct} continents|{every year|annually} {traveling|travel} {to|into} {different|various|unique|distinct} continents}.



{Social {media|{media|networking} marketing|networking} {and {big|enormous}|and} {data|statistics}|{Data|Statistics} that is {big|enormous} and social {media|{media|networking} marketing|networking}|{{Big|Enormous} {data|statistics}|{Data|Statistics}} and social {media|{media|networking} marketing|networking}|Social {media|{media|networking} marketing|networking} and {data|statistics} that is {big|enormous}} are {generating|currently {generating|creating|building|producing|making}|creating|building|producing|making} {new {jobs|work opportunities|work|careers}|{jobs|work opportunities|work|careers}} in {hospitality and tourism|tourism and hospitality} {{by the day|daily}.|.}  {For|By way of|As an} {example|instance}, {{{managing|controlling|handling} {social|societal}|{managing|controlling|handling}} {media|{media|networking} marketing|networking}|{{social|societal} {media|{media|networking} marketing|networking}|{media|{media|networking} marketing|networking}} that is {managing|controlling|handling}} accounts to {{draw|draw on} people|attract individuals} {in to|into} {staying|residing|remaining} {in|at} {the {region|spot|area} or {resort|hotel}|{resort|hotel} or the {region|spot|area}} {you are|you're} {promoting|currently {promoting|encouraging}|encouraging}.
Ms. {Fujiao|Fuji} Chen, {a|also {a|'' a}|'' a} {2017|20 17} graduate of {the|this} Master of Science (MSc) in Hotel and Tourism Management {and|as well as|and also} {Secretary General|secretarygeneral} of {the|this} {Hunan|Cuban} Tourism {Association|affiliation}, {says|claims|states},"{During|Within} {my |}two {years|decades} of {study|analysis} {at|in} the SHTM I {gained|attained} {much ||substantially }more than {I|I ever} {expected|predicted|anticipated} -- {not|maybe {not|perhaps not}|perhaps not} {only|merely|just} {knowledge|wisdom} and {experience|practical {experience|knowledge|expertise}|knowledge|expertise}, but {also|in addition} friendship{.|}"
<strong>{But|However,} the {draw|attraction} of {tourism and hospitality|hospitality and tourism} {is|{is|will be} all|will be} {about |}more than {just |simply |}numbers.  {It is|It's} {about|all about} {facilitating|easing} {experiences|adventures} for {{people|individuals|persons|folks|men and women} {traveling|travel} for {{a wide|a} variety|wide array|wide range|broad array|broad range}|{people|individuals|persons|folks|men and women}} of {reasons|causes|factors|motives|good reasons} -- {{anything|any such thing|such a thing} {from|out of|in} {rest and relaxation|relaxation and rest }{, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} {from|out of|in} relaxation and rest, to {business|firm|industry}|to {learning|learn} {{more |}about the {world|whole world}|{more|}}, {anything|any such thing|such a thing} to {business|firm|industry}, {from|out of|in} relaxation and rest|to {learning|learn} {{more |}about the {world|whole world} |{more |}}anything to {business|firm|industry}, {from|out of|in} relaxation and rest|{anything|any such thing|such a thing} {from|out of|in} relaxation and rest {, to {business|firm|industry}, to|to} {learning|learn} {{more |}about the {world|whole world}|{more|}}}.  </strong>



{But|However,} {before|just before} this {happens|occurs|comes to pass}, you {need|want|will need} to {get|have} {people|folks|individuals} to {stay|remain} {in|static in} {your {{region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from}|{region|location|area}}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from} or your {region|location|area}|your {region|location|area} or {your|your own} {resort|hotel}, {which is|and that's} {where|really where} {your|also your} {creativity|imagination|ingenuity} -- {and|and also} {marketing|promotion} -- {comes|stems} {in|from}|{your|your own} {resort|hotel}, {which is|and that's} {where|really where} {marketing|promotion} -- {and|and also} your {creativity|imagination|ingenuity} -- {comes|stems} {in|from} or your {region|location|area}}.

<strong>{1|Inch}.  {Be at|Beat} the forefront of {change|shift }</strong>

{Bottom line|Important thing|Main point here|Bottomline}: {you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning} as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves, you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}|as {your|{your|the} own|the} {{brand|brand-new} {constantly|always}|{brand|brand-new}} evolves you {{are|might be} {constantly|continuously}|{are|might be}} {working|doing work|operating|functioning}}.

{Working|Employed} {in|at} {tourism and hospitality|hospitality and tourism}, {you {probably|almost certainly|most likely}|you} {won't|wont|will not} work {{in|at} {a {stereotypical |}9-5|a} {{office|off ice} {with|having|using} a cubicle {at|in} your {desk|own desk}|{office|off ice}}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical|}|{in|at} a {9-5|95|9 5} {office|off ice} that is {stereotypical |}with a cubicle {at|in} your {desk|own desk}|{with|having|using} a cubicle {at|in} your {desk|own desk} {in|at} {a {stereotypical |}9-5|a} {office|off ice}}.  {{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {organizing|coordinating}, {working|dealing} {with|together with} {staff|team}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team} {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}|{While|At the same time that|As} you {will {likely|probably}|will} have {some|any} desk {time|period}, {you|you also} {will {likely|probably}|will} be {{{constantly|always} on|on} {the|your} {phone|telephone},|{constantly|always}} {working|dealing} {with|together with} {staff|team}, {organizing|coordinating}, {arranging|organizing} {events|activities|functions|occasions} for {guests|visitors|friends|company}, {and|and also} helping {out |}where {needed|required}}.


{In addition|Additionally|Moreover|Furthermore}, {{{the metropolitan|the} city|town} of {Hong Kong|hongkong}|Hong Kong's {metropolitan city|city}}, {at|in} the {heart|center|core} of {the {booming|thriving} {Asia-Pacific|asia pacific|asiapacific}|the} {region|location|area}, {{which|that} recently|{which|that}} {saw|watched} {a {{6%|6 percent} year-on-year|6}|a} {{rise|growth|increase} in tourist {arrivals,|arrivals,''}|{rise|growth|increase}} is {the perfect|a great|an excellent} {{place to|destination for a} {study|explore} tourism|place }{.|.''}  {It has|It's} {around|approximately} 280,000 {jobs|occupations|projects} {in|from} {the {sector|industry} and {60|sixty} million {visitors|people} a year|{60|sixty} million {visitors|people} a year and the {sector|industry}} flocking {to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline|{view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}|to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting} and {view|watch|see|look at} the {stunning|magnificent} skyline of Kowloon|{view|watch|see|look at} {Kowloon's {stunning|magnificent}|Kowloon} skyline and to {experience|go through} {{the|the most} bustling|{the|the most}} {atmosphere|setting}}, from sea {or |}from {the|your} {hills which|hills that} tower {above|over} the {city|metropolis|town}.  The {industry|business} {is {currently|now|presently}|is} {bolstering its status|strengthening its standing} {{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for {culture|lifestyle|tradition}, {{heritage|legacy}, green|{heritage|legacy}} tourism, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}}|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {travelers|travellers} drawing on {{even |}more|more} {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment|{{as|for} a {center|centre} for {multidestination|multi-destination} {travel|traveling}, {with|together with}|{with|together with}} {emerging {passion|fire}|{passion|fire}} {among|one of} {{travelers|travellers} {drawing {even |}|drawing }more {{people|folks|individuals|visitors} {to|for|towards} the {region|location|spot}|{people|folks|individuals|visitors}}|{travelers|travellers}} for green tourism, {heritage|legacy}, {culture|lifestyle|tradition}, {{and|and even} {live|reside|dwell|stay}|{and|and even}} entertainment}.

A {large|huge|massive} {aspect|feature|facet|part|element|component} of hospitality tourism {is|is all} about {getting|becoming} {travelers|visitors|travellers}' {custom|tradition}.  {It is|It's} {about |}more than {running|conducting} {{nice|fine} {hotels and restaurants|restaurants and resorts}|restaurants and {{nice|fine} hotels|hotels}}.  {It's|It truly is|It really is|It is} {about|all about} {giving|providing|offering} {people {an experience|a feeling} {they|that they} {did not|failed to|didn't} {realize|comprehend that|understand that} they {wanted|needed|wished|desired|required}|people}.

<p></p>
{Also|Additionally}, {apps|programs}, {websites|internet sites|sites|web sites}, {and|and also} {advanced|complex} {recruitment|recruiting} {algorithms, such|calculations, for example} {as|{as|as for example} for instance|as for example} CleverGig and <a href="https://www.aliceplatform.com/" target="_blank">ALICE</a>, have {made|built|produced|created} {it|it even} {easier|much {easier|a lot {easier|simpler}|simpler}|a lot {easier|simpler}|simpler} for {the|that|your} hospitality {industry|company} to {fill|fulfill} {vacancies|exemptions}, {finish|conclude} {projects|initiatives|jobs|assignments|tasks}, {and|and also} agree {on terms of|with regards to} {service|assistance|services|support}.
"{I had|I'd} no {hesitation|doubt} in {choosing|picking out|picking|deciding on|selecting} [the {course|class }]," he {says|states}.  "{When|Once} I {started|opened} {my|my own} D.HTM programme{, |}I {felt|believed} {I|that {I|I'd}|I'd} had {a lot|plenty} to {offer|{offer|provide} you|provide} the {world|area} of hospitality {but|although} {I|that I} {needed|had|wanted} a {platform|stage} {that|which} {could|will|can|would} {open|open up} doors {for me|}.  I {use|make {use|personally {use|utilize}|utilize} of|personally {use|utilize}|utilize} the {knowledge|wisdom} and {skills|abilities|techniques} from {the|your} SHTM {many|often} {times|situations} {a|each|every|per} {day|time}, in {every|most} {task|single task} from {strategic|tactical} {planning|preparation} and {data|information} {analysis|investigation} to {simply|basically|merely|just} {calling|phoning|contacting} my classmates to {ask|inquire|consult|question|request} {advice|information} {in|within} their {areas|own {areas|fields}|fields} of {expertise.|experience}"}
Three Reasons to Study Hospitality and Tourism Three Reasons to Study Hospitality and Tourism Reviewed by Rudra on November 06, 2018 Rating: 5

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